One of things I enjoy most about consulting is the constant learning. I have been fortunate to work with dozens of brand founders and leaders and have spoken with over a hundred more. Nothing beats direct experience with a challenge or solution. But I also find I can learn tons from other people’s experiences and so I consume books, posts, newsletters and podcasts. The problem is you have to wade through a lot of stuff to find the gems.
So I am gathering and organizing all the content I find most useful in this list. I add the links, a quick description and then a video of why I find it useful.
Reach out with suggestions, comments and questions.
Jim Tompkins on The New Warehouse Podcast. Jim is a legend in the supply chain space and helps you understand how Reglobalization will play out and how to think about the near term and long term impacts.
Apr 28, 2025
The New Warehouse with Jim Tompkins episode
The New Warehouse podcast
Tompkins Ventures
Jim’s ReGlobalization Whitepaper
Matt Hertz’ Third Person
John Hutchinson (Bonobos, TRX, Northface, Nike) talks with Drew and Michael from PostPilot about balancing performance and brand in marketing, finding your best customers, the value of retail and the impact of AI.
Apr 25, 2025
Brian Sugar on how the best founders understand the value of building in unit economics at inception and the advantage this gives them in building exceptional brands.
Apr 21, 2025
Marlo Giudice on Bryan Karas’ Catching Fire Podcast
Apr 16, 2025
https://www.youtube.com/watch?v=qVR4mv5HmcU
https://www.playbookmedia.com/
https://www.linkedin.com/in/marlo-giudice/
Connect with Ben
https://elephantherdconsulting.com/contact
Ben Perkins on Andrew Faris podcast
Apr 15, 2025
Apr 9, 2025
Apr 8, 2025
My post
Apr 3, 2025
Taylor Holiday Sharpen Your Skills
Apr 2, 2025