CEO & Co-Founder, Iris Finance
Drew is co-founder & CEO of Iris Finance which is a FP&A and data warehouse platform for consumer brands. Prior to Iris, Drew was CFO of Mad Rabbit, a rapidly growing tattoo skincare where he led finance and successfully raised an A and B round. And before that, Drew was doing equity research at Baird in Chicago.
Drew loves finance and brands and that’s clear from what he posts about. Where he shines is deep dive financials on companies both public and private. While interesting in themselves, these mini research reports are excellent teachings for founders on the importance of getting finance right and the perils of getting it wrong.
How to follow
You can keep up with Drew in lots of places, but follow him on X (@drewfallon12) and you won’t miss anything.